Find, Collect & Win: AR & CX
Today’s blog addresses two trends. Customer experience (CX) is being enthusiastically embraced by businesses, and augmented reality (AR)...
The most common reason loyalty programs fail to achieve great results
Today’s blog is going to reveal something that’s obvious. I’m almost embarrassed to say it out loud, but I feel compelled to because even...
5 Ways to Strengthen Customer Relationships
What you can learn from Air Canada’s failure to communicate. What happens when a company fails to communicate appropriately with its...
Leveraged & Missed Opportunities
We were in Las Vegas last week for meetings. While staying in Vegas we always visit as many places as possible to see what’s happening....
Planning for the Unexpected
Challenges are a normal part of business so why aren’t more businesses planning for them? It is easy for your business to shine when...
The age of personalization
Late to the party, my daughter Gala convinced me to download Bitmoji this week. Our All-In colleague, Nic, has often delighted me with...
In Praise of the Sandwich
There are a number of stories that refer to the creation of the sandwich. They vary in detail, but the basic facts are the same. Context:...
Making your point: loyalty programs & communication
Dear Readers: You will be happy to know that since becoming a PC Plus member I have redeemed points valued at $250 and that my current...
Turning Adversity Into Opportunity
Thursday night over dinner and drinks with some of the All-In group in Burlington, Ontario, we were talking about how few airlines...
You only get one chance to make a first impression.
I know it is a cliché but it is true: you only get one chance to make a first impression. It is important in our private lives and in our...
